We are looking for a Commercialization Specialist who is a good communicator, energetic, results-driven and mission focused. You are an out-of-the box thinker who sees opportunities where others see challenges.
The Commercialisation Specialist is responsible for planning, research and analysis to assist the Commercial Team in developing business plans for new products and deliver Go-to-Market/product launch strategies. You will be working closely with multiple teams within OnlinePajak; including the Sales, Partnerships, Product and Marketing.
Throughout a typical project, the Commercial Specialist will identify and undertake actions required to inform the business case and GTM strategy for upcoming products and new revenue lines, including research potential markets and conduct market testing, identify appropriate customer segmentation and create appropriate product packaging and pricing for those segments, regularly liaising with relevant teams to ensure the feasibility & validity of the product commercialisation strategy .
You will be part of OnlinePajak’s Product Commercialisation Team, reporting to the Head of Product Commercialisation.
Define ideal customer profiles, high propensity verticals/ market segments while maximizing revenue velocity and client LTV, and to enable effective marketing messaging
Support sales, marketing and partnerships with continued refinement of go to market strategy in a quickly scaling business
Coordinate cross-functional projects and build consensus on product commercialisation objectives
Analyze large amounts of information and data quickly and effectively to reduce complexity and make actionable recommendations for the leadership team
Uncover indirect sales channels and partners with insights that are rooted in research and analysis of industries and high value targets
Influence pricing strategy with research and data
Manage the testing and learning agendas to accelerate sales and marketing success
Research and understand macro and microeconomic impacts on various verticals and market segments
Leverage internal and external data to optimize deal velocity, conversion and LTV
Inform the content strategy through analysis of industry trends and the relation to our value proposition
Inform and drive insight/enablement programs for sales and partnerships
Customer mindset: meet with customers and prospective customers to inform/ refine commercial business plans
Bachelor's Degree in Engineering/Marketing/Business or equivalent practical experience
3+ years of experience in product marketing
Intrinsic drive to be successful with a “figure it out” mentality and track record of success
Working knowledge of at least one statistical analytics tools (i.e., Excel, R or Mathlab)
Experience in working with cross-functional groups
High level of attention to detail, strong multi-tasker
High degree of initiative and ability to work independently
Ability to speak and write in English and Indonesian fluently and idiomatically.
Ability to quickly grasp technical concepts, to tailor them for non-technical audiences, and to present them to suit commercial objectives.
Experience and good knowledge of converting free users to loyal paying customers
Self-starter, with the ability to work flexible in a fast-paced and changing environment.
Avid user of Google Suite, MailChimp, Wiki2; familiar with JIRA, Google Analytics, Redash and Athena query tools.