Conduct a thorough study of the company products and keep abreast of the latest improvements & features of the products.
Translate technical details into a comprehensive message related to the benefits for the user.
Keep update and analyze market trends to product positioning.
Develop and execute marketing campaign strategies.
Craft compelling content and messages across digital marketing channels (emails, web-push, landing pages, ad campaigns).
Develop product positioning and messaging informed by user research, market insights, and product understanding.
Measure impacts of ongoing campaign/initiatives and implement data-driven
improvements and reports.
Other ad-hoc duties as assigned by the direct supervisor.
Minimum 3 years of experience in Digital Marketing field
Familiar in navigating through Google Analytics, Adwords, SEO applications and other digital marketing tools and concepts
Excellent communication skills in both Bahasa Indo & English, well-organized, and able to constantly follow up projects with different teams
Eager to learn, sharp analytical & problem-solving skills
Strong interpersonal skills with an entrepreneurial mindset
Skills/experience in Wordpress CMS & Front-end editor tools is preferable